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Paradox touts positive cash flow despite record marketing and dev spend

On the shut of the second one quarter, Paradox Interactive CEO Ebba Ljungerud feedback that the important thing to its industry is protecting a steadiness between producing non permanent profitability and making an investment in long run tasks, and he says that, up to now, the corporate has been a hit on this purpose.

Ljungerud notes in particular that Paradox spent “greater than ever all over the quarter on each sport building and advertising and disbursed SEK 105.6 million (~$10.96 million) to our sharehol­ders as dividend, the overall money waft was once sure and we closed the quarter with a record-high money place.”

A part of that spice up, he explains, got here from an advance fee for Paradox’s fresh dealings with Xbox Sport Cross, whilst video games like Towns: Skylines, Hearts of Iron IV, Imperator: Rome, Stellaris, and Surviving Mars helped profit soar by means of 30 p.c year-over-year.

Whilst Steam stays Paradox’s major distribution platform, Ljungerud additionally notes that “it can be crucial for us to ceaselessly take a look at new tactics to supply our video games to the marketplace and the Xbox Sport Cross is an engaging one.”

For the quarter, profit got here in at SEK 287.2 million (~$29.eight million), up from SEK 298.eight million (~$31 million) all over the similar quarter remaining 12 months, whilst benefit earlier than tax was once reported as SEK 154 million (~$15.98 million), up from remaining 12 months’s SEK 99.five million (~$10.three million).

Of the ones most sensible revenue-earners discussed earlier than, Imperator: Rome was once the one new unlock for the quarter. Towns: Skylines, Surviving Mars, and Stellaris, in the meantime, all noticed new growth launches all over Q2.

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